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Fourth African Conference of International Institute of Peace through Tourism
an article by Lou D'Amore
The fourth African Conference on Peace through Tourism of the
IIPT (International Institute of Peace through Tourism) was held at the
Kampala Serena Hotel, Kampala, Uganda from May 20 to 25, More than 400
delegates from 33 countries participated in the conference sharing
their experiences, ideas, wisdom and commitments. The focus of the 4th
IIPT African Conference was on the role and potential of tourism to
contribute to the UN Millennium Development Goals, Poverty Reduction
and Socio-Economic Development, Reconciliation and Healing Wounds of
Conflict, and Expanding Market opportunities for Africa.
As well, the Conference sought to develop communication
strategies leading to a more balanced and positive image of Africa -
its lands, its cultures and its peoples- in regions throughout the
world. Recommendations were made on stimulating development, creating
employment, and generating local incomes through localized niche
markets based on community tourism, cultural tourism, eco-tourism,
agro-tourism, cultural tourism, and voluntourism. The most significant
contributions would arise from supporting nature conservation and
environmental protection and empowering local communities with capacity
building in governance, cost benefit analysis, entrepreneurial skills
and contract management.
 Winners
of IIPT prize for writing the best paper on "Building a Culture of
Peace through Tourism": from left to right Nishit Chadavra IIPT Student
Coordinator and Amina Chavula, Deodatus Mtaki and Atililio Mganwa. Click on photo to enlarge.
The experience of South Africa through the Peace and Reconciliation
Commission serves as a point of reference for similar processes of
Reconciliation and healing wounds of conflict elsewhere. To be
successful, there is a pre requisite for sincere reconciliation,
community, state and/or nation building with assertion of legitimacy
without exacting revenge.
There was consensus that the way forward for Africa is to establish
tourism policy consistent with the MDG's, and to undertake collective
action for image change through public and private investment in
tourism. This to be accompanied by enhancement of equity in benefits
from tourism to local host communities, thereby reducing poverty and
the incidence of conflict.
The most significant outcome of the conference was the
announcement by H.E. President Yoweri Kaguta Museveni in his Keynote
Address that Uganda will adopt Tourism Legislation in support of the UN
Millennium Development Goals. Uganda will be the first nation in the
world to adopt this milestone legislation.
Other significant outcomes included:
• H.E. President Museveni Proclamation of May 20 to May 26 as “National Peace through Tourism Week”
• Launch of Uganda Martyr’s Trail as legacy of the Conference;
• Dedication of IIPT International Peace Park at Martyr’s Trail;
• Announcement of Four Sister Cities;
• Launch of Graduate Level Peace through Tourism Program at
WICE (World Leisure Center of Excellence) Wageningen University in
partnership with IIPT;
• Partnering of Makerere University with leading universities in Australia;
• IIPT Scholarship Award to Inter-disciplinary team of students
writing the best paper on “Tourism Contribution to the UN Millennium
Development Goals.”
• First Africa Media Exchange with participating journalists,
editors and publishers from Africa, Europe and North America committed
to enhancing the international image of Africa.
• Training Workshops regarding Hotel Revenue Management, Destination Marketing, Community Tourism, and Guiding
• Ministers Roundtables on Healing Wounds of Conflict through
Tourism Culture and Sport; Enhancing the Contribution of Tourism to
Poverty Reduction and the UN Millennium Development Goals; and the
Africa Diaspora Heritage Trail.
The Conference was organized under the Patronage of His
Excellency President Yoweri Kaguta Museveni and hosted by the Uganda
Ministry of Tourism, Trade and Industry.
Partners in the Conference were the UN World Tourism
Organization, World Bank, United Nations Environment Program, Africa
Travel Association, and Counterpart International. Sponsors included
the Bermuda Department of Tourism, Ministry of Tourism, Environment and
Natural Resources, Republic of Zambia, and Jordan Tourism Board.
Further information is available on the IIPT website.
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